Bee chic

Published by 3C Style

Scientific journalist, author and fashion blogger from Montreal - Journaliste scientifique, auteure et blogueuse mode de Montréal View all posts by 3C Style

Archived post: Given another old post a second life. This is the first blogpost I wrote and the content is still SO RELEVANT… To date, in many parts of the world, more than half of the bees needed to sustain crop yields are lacking.

Photography: Burt’s Bees & Pink Tartan

Raise awareness about the importance of bees to the ecosystem and curb the threat on agriculture disappearance. These are the objectives of the brand Pink Tartan and Burt’s Bees that have joined forces and created the t-shirt Bee chic to restrict the disappearance of pollinators.

Available in limited edition since May 2016, the t-shirt is sold at the Pink Tartan store in Holt Renfrew for $ 49. Each Bee chic t-shirt comes with two Burt’s Bees 100% natural lipsticks in spring shades (Iced Iris and Tulip Tide). The funds raised will enable Burt’s Bees and Wildlife Preservation Canada to plant thousands of wild flowers to support bee health and sustainability.

The use of pesticides, especially neonicotinoids, cause the disappearance of bees. Other factors, such as habitat loss, the parasite Varroa destructor and monocultures increase the problem. To date, in many parts of the world…

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